The 10 Commandments of an awkward client for a PR agency
Published August 4th, 2005 in General- Thou shall not put other clients before me
- Thou shall aspire to pitch for bigger clients
- Thou shall not disagree with me
- Remember the Sabbath, you will also be available to me then
- Honour my employees despite their ignorance of public relations
- Thou shall not resign my account
- Thou shall not liaise with my competitors
- Thou shall not increase your retainer
- Thou shall not behave in an ethical matter when dealing with the aftermath of my inappropriate actions
- Thou shall not covet the accounts of my competitors; use their products or services; or speak of them
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