Piaras Kelly PR - Public Relations in Ireland

The Internet offers a cost effective solution for engaging with the general public. By incorporating tools like blogs into a company’s website, it can transform their online offering into a focus group. For example, last week I posted about MPs in Britain calling for an enquiry into phone firms who are alleged to […]

Dublin’s freesheets, Herald AM and Metro, have agreed to give anti-litter campaigners €120,000 worth of free advertising following complaints about the rise in littering following their launch. I’d touched upon the subject before and am glad to see that each publication will try to help change the mindset of Dubliners - walking the city […]

Some people seem to think that the Dublin riots is some kind of pivotal moment for Irish blogs as they supposedly brought the story and the pictures to the Irish public. In reality it did nothing more, but highlight the line between the mainstream media and citizen reporters.
While RTE radio should be criticised for […]

Michael Sommermeyer is the Court Information Officer for the Eighth Judicial District Court in Las Vegas, Nevada. Apart from maintaining his own personal website, Michael has also recently set up the Las Vegas Courts blog. It is an innovative website and illustrates how new media tools can help improve the PR process. […]

I was meant to go into Dublin City Centre to see a movie in the Jameson Dublin Film Festival today. By the sounds of things I was better off staying at home, having slept it out this morning and not getting caught up in the riots in Dublin city today.
Instead of being a landmark […]

Here are a few bits and bobs that I’ve been meaning to post over the last couple of days:

Another Irish politician has started a blog. This time it’s Chris Andrews, a Fianna Fail candidate in Dublin South East. Comments are disabled on his site unfortunately.
Car Buyers Guide is the latest Irish website to […]

According to Trevor Butterworth of the Financial Times, blogs are boring, overblown and don’t make a penny (via Niall Cook). The same could be said for sending your customer a Christmas card or taking prospective clients out to lunch. At the end of the day, sending a Christmas card or penning a blog […]

NBC, the television company behind Saturday Night Live, has told YouTube, the video sharing website, to remove the ‘Lazy Sunday’ skit that spread like wildfire across the Internet from their site. Needless to say that has caused an outcry from various sources claiming that NBC has shot itself in the foot (after finding its […]

It has to be said that Spin FM, a Dublin based radio station, is the best media organisation for freebies. They put a smile on the staff here in Drury Communications today after sending in some extra large pizzas after the JNLR results were released last week.
When you’re operating in a highly competitive marketplace, […]

Flick open a Marketing or IT magazine for small companies and you are likely to find an article offering advice to organisations about their online communications strategy. Terms like SEO, blogs and Adwords are used, but if you can’t get the basics right then what use are any of these tools?
The amount of company […]

Textually.org has an interesting article which suggests that MPs in Britain are going to call for an inquiry into phone firms targeting of under-fives by using tactics like offering phone covers featuring popular cartoon characters and ringtones from their favourite bands. The Sunday Tribune seem to have covered the story also.
While I see some […]

The latest JNLR figures have been released and they indicate a couple of growing trends. The big winners again are regional and commercial stations, whereas RTE, the national broadcaster, continues to lose listeners. In terms of the Irish context, the figures show that 85% of adults listen to radio daily, a statistic which […]

Michele Neylon asks ‘Are blogs killing journalism?‘ He argues that there are topics that are thoroughly discussed online before making their way into the mainstream media, and as media organisations begin to incorporate blogs, etc into their online strategy, the line between journalists and bloggers will begin to become blurred.
My opinion is that […]

The Sunday Times appears to have been offering free DVDs for some time now, or so I believe according to the copy of Howards End that has been sitting unwatched in my DVD collection from a few weeks ago. This week’s edition really caught my attention though as they were giving out […]

With more and more people taking to the Internet by posting on Internet forums, starting a blog or creating a MySpace page, the public is slowly starting to realise that what they publish online stays there as a permanent record. Anthony Mayfield goes so far to say that managing your personal online reputation will […]

I was drawn to this entertainment story in the Sun after having it flagged by the latest Holy Moly newsletter. The link in the newsletter reads ‘When PRs can’t be arsed’, read the story to see why. If this is the latest way to promote a movie, obviously Beyonce Knowles’ acting skills and […]

It’s that time of year again where students have to make a decision about what they want to do with their lives after school. Many will choose to learn a trade or go to university. The big problem though is what to choose?
The choice is often talked about as one of the most […]

Almost every week a story appears in the press that mentions a tool like a blog or discusses a website like Wikipedia. The trend marks Social Media’s growing influence in our society.
Who would ever have thought that you would ever read an article about Holy Moly’s new website being hacked on Friday, the numerous […]

A new website for the Master of Arts in Public Relations programme at the Dublin Institute of Technology (DIT) has been launched. The website acts as a student resource and provides employers with direct access to potential employees.
The site gives a course overview,a short bio on each of the students and some discussion topics in […]

It appears some people are having problems posting comments. I think it’s something to do with my comments blacklist so I’ve switched everything over into my moderation list. Hopefully this should resolve any problems. So from now on, if your comment doesn’t appear, it’s probably stuck in moderation.

The Danish cartoons affair is proving to be a worse PR nightmare for the muslim world than 9/11. You only have to look at media coverage from respected news organisations for proof. Despite noting civilised protests by muslims in the west, Sky News made a point of reporting the relatively low turnout of […]

The Sunday Times has an interesting front page article about Naomi McElroy, a journalist with the Sunday Mirror, who is going on trial tomorrow for faking prescriptions and buying drugs with them as part of an expose.
It will be a very interesting case to watch and would obviously have huge repercussions if McElroy is found […]

The Geared Up blog points us in the way of a Google Maps image of a large swear word written with straw bales in a field (Link is worksafe. Image can be found by following the link on the Geared Up site)
It’s the latest example of someone taking advantage of Google Maps. Target […]

The latest six degrees of separation experiment is underway by PR bloggers. Blake tagged me, so I have to fill out the questionnaire and tag four other people and see how far this puppy goes.
Four jobs I’ve had:
Rickshaw driver
Video games sales assistant
Kitchen Porter
Off-license sales assistant
Four movies I can watch over and over:
Ichi the Killer
fight […]

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