‘Contemporary modern urban lifestyle’ - that’s what an interior designer said about their work recently. What that means exactly is beyond me. For all the grief I get in PR for coming out with all sorts of phrases or terminology, I have to say that it’s the same for every industry. Unfortunately we get more stick than anyone else. Photocalls, stings and pitches don’t sound too bad to me. And it’s a lot better than ‘contemporary modern urban design’!

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2 Responses to “Are PR professionals the worst for coming up with mumbo gumbo phrases?”  

  1. 1 Stephen

    Hah! Three adjectives that pretty much mean the same thing.

  2. 2 Michael Morton

    That’s almost as bad as ‘Nexus 360 Opti-Linker’. What the…

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