A photographer from the Irish Times came into us in Drury Communications to talk to us a little bit about photography and PR as part of a ongoing series of in-house sessions we run.
One of the interesting points that came out of the session was the lack of variety of PR images submitted to the media which is why you can see the same photo appearing in multiple publications.
With in-house photographers’ positions under threat due to outsourcing, he drew attention to the fact that this could ultimately further damage newspapers profits as consumers are faced with a number of indistinguishable titles due to the same photo appearing on the front page.
Technorati Tags: Photography, Piaras Kelly, PR
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Interesting. With some of our shoots, we have asked various photographers to try and a get a specific shot for the back page of the examiner, for example, or a specific shot for each broadsheet. I think editors are happier when they open a competitors paper and don’t see the same shot, so it’s a way of keeping them a bit happier as well. Which is never a bad thing.
I’m in the process of ‘setting’, up as a photographer in Limerick, I worked in Industry for a number of years, was made redundant a little over a year ago and am moving now
into professional photography!
There is’t too many doing PR work down here! If you’ve any advice you can give me
I’d appreciate it.
Regards
Eugene Ryan
( mobile 086 3685880 )