Piaras Kelly PR - Public Relations in Ireland

Damien O’Broin has posted some interesting commentary entitled “Charities, accountability and the Web.” He goes into how donors will put more research into which charities they donate to and says that it is only a matter of time before someone creates a database of charities that people can rank.

It’s another sign that charities are being held more accountability than ever before as people become more curious as to where their money goes and charitable organisations are forced to become more transparent with their record books.

This is a trend which also affects other sectors. As information becomes more freely available, people can do with it as they please which might make people feel a bit uncomfortable. For example, Damien Mulley posted the amount expenses that Irish TDs and Senators claimed for 2005 last week. A little googling and you’d be surprised whose salary you uncover.

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