Comments on: The dangers of Google http://www.pkellypr.com/blog/2006/0926/the-dangers-of-google/ Irish Communications Consultant - Be Noticed Fri, 21 Nov 2008 08:49:17 +0000 http://wordpress.org/?v=2.6.2 By: Search’s Impact On The News Cycle And Perceptions at Piaras Kelly PR - Public Relations in Ireland http://www.pkellypr.com/blog/2006/0926/the-dangers-of-google/#comment-512125 Search’s Impact On The News Cycle And Perceptions at Piaras Kelly PR - Public Relations in Ireland Tue, 16 Sep 2008 06:57:22 +0000 http://www.pkellypr.com/blog/2006/0926/the-dangers-of-google/#comment-512125 [...] Every September for the last two years I have read about a story which illustrates the dangers of search in terms of a research tool for journalists and how search results influence the public’s perceptions about an organisation. 2008 is no different. The Guardian recently reported about how “shares in a US airline fell sharply after a six-year-old story about the company filing for bankruptcy protection was accidentally circulated by a news website.” The error occurred when a journalist searched for ‘bankruptcy 2008′ and the offending six year old story came up in the results. The error slipped through the editorial controls and ended up online. I have noted similar incidents in 2006 and 2007, but neither was on the scale of this accident. [...] [...] Every September for the last two years I have read about a story which illustrates the dangers of search in terms of a research tool for journalists and how search results influence the public’s perceptions about an organisation. 2008 is no different. The Guardian recently reported about how “shares in a US airline fell sharply after a six-year-old story about the company filing for bankruptcy protection was accidentally circulated by a news website.” The error occurred when a journalist searched for ‘bankruptcy 2008′ and the offending six year old story came up in the results. The error slipped through the editorial controls and ended up online. I have noted similar incidents in 2006 and 2007, but neither was on the scale of this accident. [...]

]]> By: SEO puts some more fuel on the fire on Google’s ability to cause crises at Piaras Kelly PR - Irish Public Relations http://www.pkellypr.com/blog/2006/0926/the-dangers-of-google/#comment-199116 SEO puts some more fuel on the fire on Google’s ability to cause crises at Piaras Kelly PR - Irish Public Relations Wed, 05 Sep 2007 07:51:10 +0000 http://www.pkellypr.com/blog/2006/0926/the-dangers-of-google/#comment-199116 [...] This is nothing new. The Internet is the medium people turn to for breaking news. Unfortunately more people are ending up on the wrong news stories after Google searches. I pointed this out before in relation to a fire in Cork when Damien Mulley, a popular Irish blogger, noticed that a similar post on his website was getting traffic as a result of the related story. [...] [...] This is nothing new. The Internet is the medium people turn to for breaking news. Unfortunately more people are ending up on the wrong news stories after Google searches. I pointed this out before in relation to a fire in Cork when Damien Mulley, a popular Irish blogger, noticed that a similar post on his website was getting traffic as a result of the related story. [...]

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