Comments on: Why innovation laughs in the face of statistics http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/ Irish Communications Consultant - Be Noticed Fri, 21 Nov 2008 14:50:03 +0000 http://wordpress.org/?v=2.6.2 By: Chris http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-155643 Chris Sun, 10 Jun 2007 09:38:41 +0000 http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-155643 http://technology.timesonline.co.uk/tol/news/tech_and_web/personal_tech/article1889304.ece It will be interesting to see how the competition get on! http://technology.timesonline.co.uk/tol/news/tech_and_web/personal_tech/article1889304.ece

It will be interesting to see how the competition get on!

]]> By: Damien Mulley http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-153493 Damien Mulley Tue, 05 Jun 2007 21:02:41 +0000 http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-153493 1% of the iPod market is 0.9 million. How many kids will be demanding iPhones for Christmas? The iPod was more expensive by most other mp3 players on the market and still is, yet it destroyed the competition. The iPhone is not competiting with the phone market. It is competiting with everything that makes people feel like a bit of a trendy. Watches, iPhones, other expensive gadgets, runners, XBoxes, diamond earrings and tattoos. How much of these markets are impulse purchases that gather dust in the end? The iPhone will grab that money too. I think Jobs is being conservative with his numbers just so he can wow shareholders when they release sales figures. 1% of the iPod market is 0.9 million.

How many kids will be demanding iPhones for Christmas?

The iPod was more expensive by most other mp3 players on the market and still is, yet it destroyed the competition. The iPhone is not competiting with the phone market. It is competiting with everything that makes people feel like a bit of a trendy. Watches, iPhones, other expensive gadgets, runners, XBoxes, diamond earrings and tattoos. How much of these markets are impulse purchases that gather dust in the end? The iPhone will grab that money too. I think Jobs is being conservative with his numbers just so he can wow shareholders when they release sales figures.

]]> By: Ed Byrne http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-153412 Ed Byrne Tue, 05 Jun 2007 19:43:10 +0000 http://www.pkellypr.com/blog/2007/0605/why-innovation-laughs-in-the-face-of-statistics/#comment-153412 While I totally disdain the business-justification of 'If I get just 1% of this market we'll make millions' approach, here's another question along the same line: If the iPhone get's just 1% of the iPod market how many will they sell? Being as it is essential an iPod, with Video, and a Camera, and a Phone, and a few other bits. :-) And I agree, it's not competing with Smartphones ... it's competing with fashion-phones and tech-phones. The Nokia 8800 Sirocco, the Blackberry Pearl, the Helio, the Sidekick ...basically all phones OTHER than the low-end cheap ones. If a betting shop had a bet on for numbers of phones, I'd bet 10m for 2008. I'd bet it for 2007 in months too if Apple had been smart enough to launch in Europe - where Mac is strong, but the mobile market is WAY stronger than in the US. While I totally disdain the business-justification of ‘If I get just 1% of this market we’ll make millions’ approach, here’s another question along the same line: If the iPhone get’s just 1% of the iPod market how many will they sell? Being as it is essential an iPod, with Video, and a Camera, and a Phone, and a few other bits. :-)
And I agree, it’s not competing with Smartphones … it’s competing with fashion-phones and tech-phones. The Nokia 8800 Sirocco, the Blackberry Pearl, the Helio, the Sidekick …basically all phones OTHER than the low-end cheap ones.

If a betting shop had a bet on for numbers of phones, I’d bet 10m for 2008. I’d bet it for 2007 in months too if Apple had been smart enough to launch in Europe - where Mac is strong, but the mobile market is WAY stronger than in the US.

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