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	<title>Comments on: Corporate Twit?</title>
	<atom:link href="http://www.pkellypr.com/blog/2007/0628/corporate-twit/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/</link>
	<description>Irish Communications Consultant - Be Noticed</description>
	<pubDate>Fri, 21 Nov 2008 13:16:14 +0000</pubDate>
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		<title>By: capobecchino</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-301019</link>
		<dc:creator>capobecchino</dc:creator>
		<pubDate>Sun, 23 Mar 2008 08:23:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-301019</guid>
		<description>Great Critter!!!
We develop meemi.com (like twitter/jaiku   Tumblr) and in the our future there is a corporate version of meemi but in Italy it's very, very difficult to explain this new way of communicating.

Salut!</description>
		<content:encoded><![CDATA[<p>Great Critter!!!<br />
We develop meemi.com (like twitter/jaiku   Tumblr) and in the our future there is a corporate version of meemi but in Italy it&#8217;s very, very difficult to explain this new way of communicating.</p>
<p>Salut!</p>
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		<title>By: Michael Morton</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162495</link>
		<dc:creator>Michael Morton</dc:creator>
		<pubDate>Fri, 29 Jun 2007 14:03:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162495</guid>
		<description>Niall,

You're right, I overlooked that. Sorry. My reading was overly simplistic.

Too much input, not enough time!</description>
		<content:encoded><![CDATA[<p>Niall,</p>
<p>You&#8217;re right, I overlooked that. Sorry. My reading was overly simplistic.</p>
<p>Too much input, not enough time!</p>
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		<title>By: Piaras</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162219</link>
		<dc:creator>Piaras</dc:creator>
		<pubDate>Thu, 28 Jun 2007 16:58:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162219</guid>
		<description>Stephen - You're right, switching off is definitely going to be a core skill for most executives in the future.</description>
		<content:encoded><![CDATA[<p>Stephen - You&#8217;re right, switching off is definitely going to be a core skill for most executives in the future.</p>
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		<title>By: Niall Cook</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162207</link>
		<dc:creator>Niall Cook</dc:creator>
		<pubDate>Thu, 28 Jun 2007 16:03:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162207</guid>
		<description>Michael,

My blog posts talks about an &lt;i&gt;internal&lt;/i&gt; twitter, so how could someone who works for a rival agency know that I was about to start the proposal?</description>
		<content:encoded><![CDATA[<p>Michael,</p>
<p>My blog posts talks about an <i>internal</i> twitter, so how could someone who works for a rival agency know that I was about to start the proposal?</p>
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		<title>By: Michael Morton</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162181</link>
		<dc:creator>Michael Morton</dc:creator>
		<pubDate>Thu, 28 Jun 2007 13:48:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162181</guid>
		<description>Piaras,

Good post. Here's my 2 cents.

I think Cook's example is overly simplistic. In it he has someone on his network he doesn't actually know. But they used to work for ACME and then, BAM!, he get's the account. The opposite could happen too. The person he doesn't actually know could work for a rival agency. He find's out what Cook is doing and, BAM!, his contact gets the account.

I think you're right on target when you mention information and work overload. The "next big thing" will be one service that can aggregate all this information (Facebook, Twitter, blog comments, etc.) and then send it to the appropriate PR agent or marketer based on keywords included in the message that is left.</description>
		<content:encoded><![CDATA[<p>Piaras,</p>
<p>Good post. Here&#8217;s my 2 cents.</p>
<p>I think Cook&#8217;s example is overly simplistic. In it he has someone on his network he doesn&#8217;t actually know. But they used to work for ACME and then, BAM!, he get&#8217;s the account. The opposite could happen too. The person he doesn&#8217;t actually know could work for a rival agency. He find&#8217;s out what Cook is doing and, BAM!, his contact gets the account.</p>
<p>I think you&#8217;re right on target when you mention information and work overload. The &#8220;next big thing&#8221; will be one service that can aggregate all this information (Facebook, Twitter, blog comments, etc.) and then send it to the appropriate PR agent or marketer based on keywords included in the message that is left.</p>
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		<title>By: Stephen</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162078</link>
		<dc:creator>Stephen</dc:creator>
		<pubDate>Thu, 28 Jun 2007 08:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162078</guid>
		<description>I'm with you on this one Piaras. I really think it might end up the case of going back to simplicity... Or at least being subjective in the communication platforms we use. 

We're still in the 'shiny and new' phase with most of these new technologies and there'll come a time when you have to weigh up the pros and cons of each. I think Tom Murphy's Hype Cycle is a good way of explaining this as I have felt myself go through the 'peak of inflations expectations', 'trough of disillusionment' etc etc. with a lot of Web two dot oooh tools.  

Do I think each will have their uses? Yes, definitely. Should each one be used by everyone all of the time? I don't think so. 

In the comments to my post you link to David Brain states that the ability to "switch off and do" will be a core skill in PR and I agree. Actually getting the work done without losing concentration is becoming harder. We have so many different ways of communicating would **another** one actually make us more productive? 

Anyway, off to work now. Things to do! ;)</description>
		<content:encoded><![CDATA[<p>I&#8217;m with you on this one Piaras. I really think it might end up the case of going back to simplicity&#8230; Or at least being subjective in the communication platforms we use. </p>
<p>We&#8217;re still in the &#8217;shiny and new&#8217; phase with most of these new technologies and there&#8217;ll come a time when you have to weigh up the pros and cons of each. I think Tom Murphy&#8217;s Hype Cycle is a good way of explaining this as I have felt myself go through the &#8216;peak of inflations expectations&#8217;, &#8216;trough of disillusionment&#8217; etc etc. with a lot of Web two dot oooh tools.  </p>
<p>Do I think each will have their uses? Yes, definitely. Should each one be used by everyone all of the time? I don&#8217;t think so. </p>
<p>In the comments to my post you link to David Brain states that the ability to &#8220;switch off and do&#8221; will be a core skill in PR and I agree. Actually getting the work done without losing concentration is becoming harder. We have so many different ways of communicating would **another** one actually make us more productive? </p>
<p>Anyway, off to work now. Things to do! <img src='http://www.pkellypr.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /></p>
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		<title>By: Niall Cook</title>
		<link>http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162054</link>
		<dc:creator>Niall Cook</dc:creator>
		<pubDate>Thu, 28 Jun 2007 07:40:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.pkellypr.com/blog/2007/0628/corporate-twit/#comment-162054</guid>
		<description>Thanks for the link, Piaras. I think one of the reasons that Twitter doesn't add to the workload is that it is so easy to tune out - most of the tweets that I see are simply background noise (I use the Mac application Twitterific - I do not want an SMS every time someone on my network has something to say, and I can't be bothered to keep checking a website). This is exactly the same background noise that goes on in my open-plan office. I tune out of most of it until I pick up something that might be valuable.</description>
		<content:encoded><![CDATA[<p>Thanks for the link, Piaras. I think one of the reasons that Twitter doesn&#8217;t add to the workload is that it is so easy to tune out - most of the tweets that I see are simply background noise (I use the Mac application Twitterific - I do not want an SMS every time someone on my network has something to say, and I can&#8217;t be bothered to keep checking a website). This is exactly the same background noise that goes on in my open-plan office. I tune out of most of it until I pick up something that might be valuable.</p>
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