Can Ryanair do no wrong?
Published August 22nd, 2007 in GeneralNo media furore about this yet, but here’s a screenshot of the Ryanair homepage at the moment publicising their Back to School offers.

Is it fair to say that Ryanair can do what they want? The most that will happen is a slap on the wrist and a lot more publicity for the low fares airline.
Technorati Tags: Piaras Kelly, Ryanair
6 Responses to “Can Ryanair do no wrong?”
Leave a Reply
Search
Categories
- Books (4)
- Buzz (7)
- E-PR (209)
- General (302)
- Ideas (9)
- Personal (105)
- PR in Ireland (145)
- Resources (12)
- Technology & PR (7)
Archives
- October 2008
- September 2008
- August 2008
- July 2008
- June 2008
- May 2008
- April 2008
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006
- February 2006
- January 2006
- December 2005
- November 2005
- October 2005
- September 2005
- August 2005
- July 2005
- June 2005
- May 2005

I don’t really see the problem - it’s nothing more obscene than a Britney Spears video and while that was aimed at children I don’t know all that many under-18s who go looking for flights on Ryanair.com.
Besides, if anyone had any sense they’d know not to take Michael O’Leary’s bait, especially for something so tame.
When I saw the ad in the paper I did think it was a bit risque but the only thing the ASAI can do is give the slap on the wrist you mention.
When it is a product that is in demand, there is no such thing as bad publicity.I can’t think of anything that could knock Ryanair off its perch.
Consumers will lap up a product at the right price - all other concerns will go out the window. Using another example of the quite widespread differences in pricing between UK retailers and Ireland. The amount of negative publicity about that is staggering and yet we continue to allow ourselves to be fleeced because we are told of the higher costs in the Republic. And yet, Irish suppliers to the big multiples are told to be as competitive as UK suppliers. But when they say “our costs are higher, we can’t do that” - the multiples don’t accept that line of argument.
It does beg the question - what WOULD make a consumer vote with their wallet?
Good question Alan
Do you not think the girl is pretty? The picture is not very clear, but she apears to have a nice tummy and good legs.
The photo is very pixelated on their site, so while it’s a small bit risque it’s also quite playful.
What I dont understand about Ryanair is shouldn’t they stop making so many pr gaffes, litigating and all the other stuff that costs them a lot of money and pass the savings from that onto their customers???? It must cost them a fortune every year….