Archive for September, 2007
Haven’t posted in a while due to a hectic work schedule. Just after launching Halo 3, the entertainment event of the year, in Ireland last week. Expect a slew of posts next week as I try to catch up on the news from the past couple of weeks. In the meantime here’s a teaser for [...]
I’m a bit late chipping in my 2 cents about the turban row between the Sikh community and the Garda Siochana, Ireland’s police force. I can understand the Garda Siochana’s position on the subject – when a Garda knocks on your door all you should see is the badge and nothing else that might make [...]
SEO puts some more fuel on the fire on Google’s ability to cause crises
2 Comments Published September 5th, 2007 in E-PRNick Carr points out that due to some SEO on the New York Times websites, old articles are starting to appear higher in Google with unintended consequences. Carr pulls out a quote by NYT editor, Clark Hoyt, “Long-buried information about people that is wrong, outdated or incomplete is getting unwelcome new life. People are coming [...]
Some trends making their way across the shore to Ireland
1 Comment Published September 3rd, 2007 in GeneralIt’s official – Ireland joins the list of money-rich, time-poor countries…according to O’Briens sandwiches anyway. A recent survey conducted on behalf of O’Briens showed that “half the population is too busy to eat, with 50pc of people in Irish cities skipping lunch at least once a week. Dubliners are the most hard-pressed for time, with [...]
HSE launches sexual health public information campaign
2 Comments Published September 3rd, 2007 in PR in IrelandThe HSE has launched an excellent public information campaign in the South of Ireland which demonstrates clear audience segmentation, something which many campaigns often fail to take into account. The Irish Independent reports that the campaign is designed to combat “low levels of awareness in Cork and Kerry about sexual health services which are available [...]
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