Two random observations on ambient advertising
Published January 8th, 2008 in GeneralVideo advertising at petrol pumps is pointless because the person’s line of site is glued to the meter to see how much they have put (even more so now given the price of oil.)
Advertising in the gents toilet cubicles in pubs is also ineffective because no-one will ever sit down due to the lack of hygiene.
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Erm, I have on occasion. They’re not generally THAT bad, and as long as you wash your hands you should be fine.
What about decals on the toilet tank then? Or something oil based (or sticky) for the tank’s top (clearly I read the sindo to know why it’s needed)
For the record, if you close the door, you’ll see the advert at least twice.
Petrol pumps. The adverts on the nozel mechanism work, but you do sort of ignore all the others
Yeah I think the nozel mechanism at petrol pumps is particularly effective.
The nozzle screens give an audio backing message so you don’t have to see the presentation to hear the pitch.