http://www.pkellypr.com/blog/2008/0220/making-it-personal-for-consumers/ Irish Communications Consultant - Be Noticed Fri, 21 Nov 2008 16:44:24 +0000 http://wordpress.org/?v=2.6.2 http://www.pkellypr.com/blog/2008/0220/making-it-personal-for-consumers/#comment-285086 No Nonsense Thu, 21 Feb 2008 08:38:25 +0000 http://www.pkellypr.com/blog/2008/0220/making-it-personal-for-consumers/#comment-285086 Thanks for the mention Piaras. This is certainly a fundamental part of our approach to the product - giving each customer the maximum amount of flexibilty in putting together the product THEY require, with them in control of the price. Personalisation of product is far more sustainable than personalisation based on non-core features. Thanks for the mention Piaras. This is certainly a fundamental part of our approach to the product - giving each customer the maximum amount of flexibilty in putting together the product THEY require, with them in control of the price. Personalisation of product is far more sustainable than personalisation based on non-core features.

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