Comments on: It’s Not You, It’s Me

By: Piaras

Piaras — Tue, 15 Jul 2008 19:37:04 +0000

Thanks for the comment Gavin. Really impressed by the email I received from Moviestar as part of the cancellation process as well today. Needless to say I’ll have to sign up again once I get through my backlog.

By: Gavin McConnon

Gavin McConnon — Tue, 15 Jul 2008 19:15:01 +0000

Hi Piaras,

Gavin here, co-founder of Moviestar.ie. Unfortunate to hear you have cancelled your account with Moviestar! But I am happy you are impressed with our cancellation procedure. We try to make it easy for users, after all, our service promises ‘cancel at any time’ but you are right in that we want to capture the reason customers are leaving. This information is so important to us. We track and graph all the reasons users leave, and week by week try to improve in each area. Users used to say ‘I am not getting my top choices’ and we fixed that by increasing our buying of new release movies. We also know why each individual customer cancelled their service, and if we have improved on that later on, we can contact them individually to let them know; and hope they will come back and try our service again (as long as we have their permission of course!).

Gavin

By: Piaras

Piaras — Tue, 15 Jul 2008 17:21:26 +0000

Not going to ask why you know that

By: Michele

Michele — Tue, 15 Jul 2008 12:51:48 +0000

That cancellation process sounds similar to the one used by a lot of adult sites

By: Piaras

Piaras — Tue, 15 Jul 2008 08:38:01 +0000

The recession kicking in?

By: Stephen O'

Stephen O' — Tue, 15 Jul 2008 08:22:48 +0000

That’s a coincidence. We all cancelled our moviestar accounts in the last couple of weeks here at Postcard Towers. One good thing we did was swap DVD’s between us which saved a few quid.

It was a good service but I have been spending less time watchin DVD’s lately hence the cancellation.