Archive for January, 2009



Staring into a recession, one would thinking that giving away your product or service for free might be the dumbest idea in the world. The idea that ‘Why $0.00 Is the Future of Business‘ was floated last year by Chis Anderson, author of the Long Tail, in Wired back in February last year. [...]

I received my free copy of the 2009 Irish Media Contacts Directory the other week. It’s the bible for PR consultants and anyone who wants to do their own media relations. It can be ordered from mediacontact.ie, it’s worth every cent of the €90 it costs. This year it also comes with [...]

I drew up a list of marketing/pr/advertising/digital marketing blogs In Ireland early last year, which I’ve since updated below. Think I even may be missing a couple so please leave a comment if there’s one you can think of. Regardless hopefully some new reading material for you for the new year.
Marketing
Paul Dervan
Krishna De
Una [...]

We’re hosting Damien Mulley’s online public relations discussion in our offices on the 21st January. If you want pop along leave a message here on the Mulley Communications website.
Here’s Damien’s synopsis of the event:
The format will be a PR rep will give a five minute talk about what PR is about and maybe give some [...]