Archive for the 'Resources' Category



For all the talk of what is vital in PR professional’s arsenal these days, I can’t help but remember one of the first pieces of advice I received from a colleague - “Get yourself an address book.”
Given the large amount of telephone numbers and contact details you start to amass working in PR, it’s handy [...]

2 invites to CoComment

I have two codes for the beta of CoComment if anyone wants them. Leave a comment below if you want one. First come, first served.

Technorati Tags: CoComment

I found a press release via Press Release Ireland announcing the launch of Kick.ie, a community driven news website similar to Digg. With no central editing process, articles are submitted by readers and the articles are ranked by votes of approval (kicks).
One interesting aspect of it will be that users who submit stories that [...]

Corporate branding seems to be becoming a big issue for PR consultancies in Ireland at the moment. I guess that it portrays a better brand image, as well as looking professional and having put in the effort.
I’ve seen branded memory keys, CDs and DVDs designed for pitches and props created to add an extra [...]

New Irish blogs to look out for

Here are some new irish blogs that are worth looking out for. They are a clear indication that more quality content sites are beginning to emerge from ireland.
YourTechStuff (or is it TechWire?): Despite the mismatching title and website address, YourTechStuff is the latest blog from Sunday Business Post journalist, Adrian Weckler. The [...]

You can never plan the future by the past - Edmund Burke
One of the most important resources any PR practitioner can have is a list of events for the coming months. At the end of the day, you’re constantly competing with other organisations for coverage and there’s no way you can forecast what they [...]

Knowledge is a process of piling up facts; wisdom lies in their simplification - Martin Fischer
The Internet Movie Database turned 15 today. A lot of people I know don’t know what IMDB is, but if you ever need to find out any sort of information about an actor or a film, that’s the first [...]

Changes on WordNet

I noticed a couple of changes on WordNet the other day. It’s a lot more interactive and descriptive, with better breakdowns of entries and links to synonyms, etc within an entry.
For those unfamiliar with WordNet, it’s best described as a powerful online thesaurus. Particularly handy for PR practitioners - we’ve long been accused [...]

ParMedia is an another participatory media site. In terms of content it’s primarily US based, so it won’t be of much interest to me. However all those people disillusioned with Indymedia might fancy a look. I wonder how long it will be before it goes down the same route though.

I’m after stumbling across the Consumer Strategy Group’s ‘Consumer Media in Ireland’ report (Pdf 128 pages)
It’s a handy little document to have as it details a lot of the consumer facing media with a consumer affairs focus. There are lots of contacts there to add to your media list also.
Be warned it is slightly [...]

I’m shocked that I don’t complain about how much junk mail I receive from sponsorship or promotions executives. In fact, I only have regular correspondence with promotions executives in two media outlets. I receive nothing from any other organisation.
I did a quick bit of work over the weekend, researching what sponsorship opportunities are [...]

The Dap Hand is a free weekly radio prep sheet to help presenters prepare for their programme. It’s got everything from daily listings of birthdays to all the gossip about this week’s Must See TV.
Not only is it a handy way to keep up with what’s happening in modern Ireland, but I’ve also found [...]